Management

MANAGEMENT TEAM
 
Alison Andela Heittman
President and Chief Executive Officer


Alison's blog on living the green life

Alison Heittman is an experienced business manager, a talented researcher, and technically knowledgeable information architect.  She has executive responsibility for Solertium operations and is the company’s visionary founder.
 
As Managing Partner of Cluestream Ventures, LLC since 2001, she assured the continued profitable operation of its consulting practice by managing customer and vendor contracts, overseeing project plan compliance, and establishing sound financial management policies and practices.  Ms. Heittman also was the lead consultant for information architecture and competitive intelligence.  She joined Solertium full-time in March, 2006.
 
Ms. Heittman envisioned Solertium as a result of her experiences working with all sizes of Cluestream customers, from small businesses to large enterprises, and her exposure to the open-source movement from Cluestream developers.  Under her direction in 2004, Solertium launched its research venture into a technology platform that could bring enterprise-level software benefits to a small business audience.  In 2005, Ms. Heittman closed Solertium’s first round of financing and successfully managed the investment to develop successful and effective products with strong reference customers.
 
Prior to her position at Solertium, Ms. Heittman served as Managing Parter at Cluestream Ventures, Information Architect for Worldweb.net and Manager of the Information Resource Center at the Association for Manufacturing Technology.  She holds a Master’s degree in Library and Information Science from Simmons University in Boston, and a Bachelor’s degree from the College of New Jersey in Trenton.


Robert S. “Rob” Heittman
Vice President and Chief Technology Officer
 
Rob Heittman is a system architect, software developer and veteran small business executive.  He is the architect and technical lead for Solertium’s proprietary software and manages Solertium's software development operations.  He is the principal technical liaison between Solertium, its commercial technology partners, and the open source community.

Mr. Heittman has served as directing consultant, technical lead, or sole developer on major custom software projects for non-profit enterprises, educational institutions, and U.S. government agencies.  In this capacity, he has scoped and engineered over a dozen large-scale business intelligence and collaboration systems.  Still in daily production use throughout the world. these systems represent several million dollars' worth of successful software project investment.

As Managing Partner of Cluestream Ventures, LLC, a position he has held since 2001, he continues to work with small business and startup ventures to make smart technology selections and launch innovative, technology-focused business ideas.
 
Mr. Heittman’s prior software venture, Worldweb.net, grew to employ over 200 worldwide staff, built an impressive global customer list and was acquired by Starbase Corporation for $26 million in 2000.  As a co-founder and Vice President of Worldweb.net, Mr. Heittman served in diverse roles: engineering an early commercial Internet Service Provider network to support over 1000 dial-up users, managing the production of over 200 large web sites, creating a highly profitable alliance partner sales program, and evangelizing the company’s software products to analysts and press.  In 1995, Mr. Heittman authored Pressroom, one of the world’s first browser-based web content management products.
 
Before the Internet revolution, Mr. Heittman developed client-server database systems for the Department of Information Technology in Fairfax County, Virginia, and consulted for private firms in the publication and property management sectors.  His first software consulting paycheck came at age 14, when he was contracted to design and develop animated graphics for an Apple typing tutor program.
 
Mr. Heittman attended George Mason University in Fairfax County, Virginia, where he studied English Composition and Public Administration.

© 2006 Solertium Corporation